whyflatearth?

2D animation, web design

Starting from a news - intended as a topic that appreared on news at the time - the brief’s request was to start a deep research on its spread. We collected as much material as we could, and from different kind of media: interviews, bibliographic research, news articles analysis, TV programs research... the results of this whole research must have been conveyed in a cross-media artifact and a trans-media one. each with a different and specific scope.

Together with my group we deepened the topic of the Flat Earth’s movement sperad in the recent years, even interviewing some italian exponents of this group. We tried to give a 360 degrees view on the phenomenon, colelcting data from the most various points of view.

Our cross-media artifact is a web longform page that presents the phenomenon in an impartial way, without mocking or standing for one of the two sides (pro or against the Flat Earth theory). The scope was togive a neutral point of view, showing how there’s a gap in today’s society, someone that can make thedialogue between the two parts possible, in order to reach “peace”.

I personally acted more in the graphic side of the project, making the animations of icons and statistics you see in the longform (click on iages to see it!) as well as giving my contribute in the research. It has been interesting to watch a commonly “one-sided” topic from another point of view, trying to understand the reasons behind their view - without justifying them, but trying to empathize with them.

Course
Politecnico di Milano
Facoltà di Design della Comunicazione
(Communication Design)

AA 2018 / 2019
Sociologia dei Processi Culturali e Comunicativi (Sociology of Cultural and communicativex processes )

Matteo Ciastellardi
Stefano Calzati

Development group
Federica Berra,
Raffaello Chiarioni,
Laura Luongo,
Lorenzo Sala,
Valentina Pippia,
Giulia Proserpio